Samsung possesses continued its tradition of having potshots at prospective iPhone buyers while using new Galaxy S III advertising.
The ad shows a bunch of people waiting in line, purportedly to the iPhone 5. Like previous advertising, this one depicts potential new iphone 4 customers as pretentious yuppies who buy an iPhone because they don't know any better. Trial this exchange:
Girl: "I noticed the connector is all digital. "
Guy: "What? "
Lady: "What does that even suggest? "
Guy: "Who knows? (pause) Now i am psyched! "
Or the other guy who says "I heard you want an adapter to use the dock within the new one", followed by another guy that says "But they make the coolest adapters! " You will get the drift, but we must mention someone with Samsung Galaxy S 3 standing in line. So what's he doing waiting in line to the iPhone? Holding the spot intended for his parents, of course, because cool kids use Samsung Universe S III, or "GS3" as they evidently call it.
To always be fair, the ad goes beyond potshots and does later feel upon Galaxy S III's attributes like S Beam, large screen and 4G-networking.
Samsung is clearly not afraid to pit your Galaxy S III directly versus Apple's iPhone 5, as is evident in the full-page ads that it required out earlier this week. Certainly not without reason. The Samsung Galaxy S III has been a huge success for Samsung, selling over 20 million units inside a little over 3 months. In August, Samsung Galaxy S III sales in america surpassed that of Apple's iPhone 4S for initially ever, helping it become the superior selling smartphone in US. It truly is worth noting out that your iPhone 4S sales would've without doubt been hampered by the coming iPhone 5 launch.
iPhone 5 may be of to a brisk commence itself, seeing over 2 million pre-orders inside first 24 hours, and people starting to queue up to get their hands on the latest iPhone days before it proceeds general sale starting Friday.
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